Misalignment Doesn’t Need To Hold You Back!

MBS-Marketing and Sales Alignment

Alignment begins when sales and marketing are working toward the same goals, using the same strategy. How do you create and modify strategy in an uncertain marketplace?

MBS PROGRAM

Solution

The turnkey solution for transforming your Marketing and Sales force.

MBS Program Marketing and Sales Alignment

Closing a Sale

Ends With YES!

YES to your terms

YES to your conditions

YES to your price

But, as We are sure you're aware, getting that yes can be tricky….

To make it easier, we created MBS.

Throughout this New Sales Process you can improve your Sales cycle and enhance your Business Results using Innovative Sales techniques and Technology.

HOW IT WORKS IN YOUR ORGANIZATIONS

Laying The Foundations

In 7 Simple Steps you will learn how to master all 4 stages of the Sales Lifecycle and align your Marketing and Sales workflow:

Sales and Marketing Alignment - MBS Program

Whether…
you have a great idea you want to launch, or a business your’re running that you want to grow. This MBS Program gives you all the Marketing and Sales tools you need to take your business to the next level - in one place.

The internet, digital economy, and growth of an information-based society are dramatically changing business and the way products and services are marketed and sold. To be more successful in this “new marketing environment,” business people need to understand what is changing and the new tools and approaches now available.

MBS is an acronym for Marketing, Buyer, and Sales, a three-pronged relationship that is at the heart of shifting a company’s focus from data to people. We position the Buyer in the center between our Marketing strategy and our Sales plan, as both must act harmoniously to give the customer the best possible experience. MBS is driven by process.
We help Marketing and Sales teams create the inspiration, space, and participation that unlocks a whole new level of performance. We don’t do this with posters and powerpoint. Instead, we start with an invitation—a chance for teams to pilot new ways of working and eliminate Marketing and Sales divisions that have been standing in their way for years. In successive waves of disciplined experimentation and learning, teams have the ability to methodically align their narrative. Along the way, we offer advice, facilitation, and guidance.
- Marketing and Sales Alignment
  Blending your sales and marketing team is a fantastic way to grow your business and scale it beyond what a separate sales and marketing team is capable of, in addition by moving sales and marketing into a single department, you’ll be able to uncover unique insights into the sales process, fine-tune and optimize your sales and marketing strategies, as well as grow new business opportunities and increase revenues.
  A fully aligned, hybrid sales and marketing team puts your organization in the best position to extract the most value from prospects and customers and this will be a foundation to make sure that you are growing your business.
- Sales Enablement and Playbook
  A sales team cannot indeed perform at its maximum without a sales playbook. The sales playbook contains everything your team needs to successfully close deals. This includes target prospects, buyer personas, common pains and problems, call scripts, email templates, discovery questions, sample presentations, and competitor info.
  Reps use this information to understand the best practices, strategies, tactics, and tools that they can use to close deals.
- Marketing and Branding Strategies
  How big market that you’re operating in is, how many competitors exist and what the trends are impacting your market. Our studies comprehensively will give you a clear picture of what strategy to pursue and how to position your offering so that you can maximise market share.
  How to enhance your brand’s vision in the world, who your target consumer is, and how you’ll position your brand. At the most basic level, “brand” signal value to consumers that gives them a reason to pay the price you’re asking, Whithout a brand, your product is in essence a comodity. This work will help you stand out from your competitors in a way that’s memorable

What People Say…
about MBS Program

“I’ve attended many courses in my career, both in management and sales, and Mauro Berno training exceed all my expectations. I walked away with immediate and practical solutions that i could apply in my own business and also transfer to my team. Within 6 months, we saw our revenue grow by a staggering 50%. Mauro, you have inspired me to push beyond my doubts and discover possibilities I never knew existed. Thanks.”

SUSAN BYRNE - CEO
“Mauro Berno is the real deal. What I learned from him in terms of how to maximize profits has completely changed how I do business.The course was very beneficial to my continued growth and success and I would highly recommend it to corporate executives with similar opportunities as mine. Thank you!”

KEVIN LIM - VP Sales